How To Get Custom Packaging for Dropshipping

How To Get Custom Packaging for Dropshipping

What Is Custom Packaging for Dropshipping?

Custom packaging for dropshipping is basically putting your brand name and logo on the product packaging to differentiate you from your competitors.

This will make your store appear more authentic compared to many other dropshippers selling the same products.

The Benefits of Getting Custom Packaging when Dropshipping

Using custom packaged dropshipping requires more investment than traditional dropshipping, but the following benefits make it more than worth it.

Build your own brands

There are millions of e-commerce stores operating around the world. With so much competition, it has become very important to have a unique selling point for dropshipping.

Instead of using your marketing efforts to help other businesses grow, why not sell the same products under your own brand? Custom packaging allows you to build a brand that makes you stand out from other general stores.

Here’s how your package will look when you are dropshipping the way many other dropshippers do it.

General express packaging

And, here’s how it looks when you are using custom packaging:

honestfulphilment custom packaging

If you were a customer, which packaging would you prefer to receive? And which of these companies would you consider purchasing products from in the future?

You’d prefer to receive a product in custom packaging, right? That’s why you need custom packaging to build your brand.

Higher profit margins

The general idea of dropshipping is to fulfill orders directly through suppliers while keeping a percentage of the profit on each sale.

So, in traditional dropshipping, you don’t make much money unless you’re selling a high-priced product. But with custom packaging, you present yourself as a brand and gain more authority over your product. This credibility will provide you with a more stable base to work from and allow you to maintain a higher profit margin when dropshipping.

Build customer loyalty

Building customer loyalty should be the primary goal of every business owner. Without custom packaging, you’re letting this opportunity slip away. Having your company’s logo and name on the packaging will not only expand brand awareness it will also effectively build customer loyalty.

This is why if you have significant experience in traditional dropshipping, then it’s time to start focusing on building a brand to retain your traffic.

Contribute to long-term development

Only 10% of dropshippers survived their first year of operation. This leads people to believe that dropshipping is dying or that the business model is no longer as effective. However, this is far from the truth. Just like any other business, dropshipping requires innovation. You need to learn to adapt to changing times and constantly develop innovations.

Therefore, the key to long-term sustainability is to custom package your product and promote yourself as a brand. This will give you an edge over tens of thousands of stores.

How Do You Get Custom Packaging? (4 Tips)

Target the exact keywords

If you’re on a marketplace like AliExpress, then finding a custom packaging page can be quite difficult. Most vendors don’t sell products with custom packaging directly and finding one that you like can take a lot of your time. And, even if you are lucky enough to find one, what are the chances that it will be the same as the product you plan to launch? But in any case, you can try your luck by clicking on the search bar and typing in “custom packaging”. You’re likely to find at least a few suppliers, but the minimum order quantity (MOQ) will probably be high.

aliexpress saerch bar

But if you are on our Honest Fulphilment APP, it will be very convenient. First, you need to register an account, after logging in, you can submit a purchase request for custom packaging on the APP, and our procurement team will buy it for you, which can save you a lot of time to do other work.

honestfulphilment platform

Use private label dropshipping suppliers

Well, if you can’t find an AliExpress product page that offers custom packaging, but you want to get custom packaging directly from the vendor you purchased the actual product from, a better option is to look for a dedicated private label dropshipping supplier.

A private label dropshipping supplier specializing in custom product labels, custom packaging, and custom invoicing can be a great solution.

Have good contact with your supplier

If you want to stick with AliExpress and you don’t find a product page that includes custom packaging shipping possibilities, then here’s another way to get a handle on it. Maintaining a good relationship with your AliExpress supplier will allow you to ship in custom packaging.

After working with your supplier for a while and building a good partnership with them, they will grow to trust you. After consistently ordering products from your supplier, ask them if they can provide custom packaging. If the supplier trusts you, they will likely help you create custom packaging for your dropshipping business. However, they may ask you to pay an additional fee.

Get the help of a dropshipping agent

If you don’t want to go through the hassle of negotiating, then another surefire way is to simply get the assistance of a dropshipping agent.

A dropshipping agent’s job is to source, store, package, and even ship your products directly to your customers. Basically, you’re hiring a middleman to help you automate your business.

If this sounds like something you’re interested in, then a company like Honest Fulphiment can come in and take on your burden for you.

Instead of spending hours trying to find the right provider, this option also allows you to focus all your attention on launching your brand.

Top 5 Ideas for Your Custom Packaging

Patterned packaging

Nowadays, not only do patterned packages become more affordable but they also look more visually appealing and lively.

Patterned packaging

Sustainable packaging

Utilizing eco-friendly packaging would help you attract and retain those who align themselves with this cause. According to many surveys, consumers are more willing to pay more for sustainable options (e.g. products and packaging). If you take the time to do research on available alternatives, not only could you appeal to the environmentalist niches, but you could also save a lot in the long run.

Sustainable packaging

Minimalist packaging

Many dropshipping companies have taken advantage of the minimalist movement by incorporating its leading principles into their product and packaging design to grow their business. The biggest benefit of minimalist packaging is cost-effectiveness, as materials are often inexpensive and do not require complex elements, which reduces printing costs. In addition, a simple package better communicates your brand message and values to customers because it promotes clarity and transparency.

Minimalist packaging

Bold color schemes

Vibrant color schemes and bold patterns stimulate active movement in the consumer’s brain. Since bold color schemes (such as neon and red) and special print effects (such as metallic surfaces) easily capture our attention, this will leave your customers with a strong impression of your store and enhance brand recognition when opening the box.

Bold color schemes

Kraft paper

Kraft paper is a packaging material that can convey a variety of messages to your customers. First, it has a vintage vibe. Second, it is aesthetically pleasing when paired with ribbons and twine. Third, it is a sustainable packaging option that can easily be reused and repurposed.

Kraft paper

Conclusion

Dropshipping can be a great way to make money online, however, most people do encounter some obstacles when trying it. But don’t worry, there is a great solution for all the problems you encounter with dropshipping!
Follow the tips provided in this article and I’m sure you’ll find a way to use custom packaged dropshipping. But, if you don’t find it, then remember, you can always contact us for help! We’ll do our best to steer you in the right direction!