10 Best Bikini Brands For Summer 2023

You may already own a normal swimsuit or one-piece, but your wardrobe is missing summer and beach must-have——the bikini.

No matter who you are, there’s no limit to what you can try on bikinis. There are many styles of bikinis, from classic styles to trendy bikinis, from full coverage to extreme revealing… And which bikini will make you the center of attention at the beach? It really depends on where you find and buy these bikinis.

We’ve searched for some bikini brands and the best stores to buy bikinis online. They have a variety of styles and summer bikinis for everyone. Can’t wait to get your hands on it? Read on to see our list of the best bikini brands of 2023.

Micro Bikini Brands

Standards that Best Bikini Brands should have

These criteria will be useful to you whether you are buying in single pieces or in bulk.

MaterialThe fabric and color of the best bikinis are important. Generally, sustainable materials are considered better because they have a good recovery and can be worn over and over again. Lycra and nylon are the next best non-absorbent materials for bikinis.
FitWell-fitting bikinis can be difficult to find. Comfort is a must. The best bikinis should also provide some support for your chest.
ShippingWorldwide shipping is preferred.
ReturnsFor bikini brands that do not support returns, you need to be cautious before placing an order.

10 Best Bikini Brands For Summer 2023


There are hundreds of best bikini brands and stores on Amazon. So if you want to browse and choose quickly, then looking for bikinis on Amazon is the best solution.

For example, Seafolly, which is one of the best swimsuit brands. Two-piece bikinis, triangle tops, thong bikinis, sexy bikinis, extreme reveal bikinis, slingshot bikinis, and more can be found here.

High Waisted String Bikini

You can also check Amazon’s best-seller, where best selling bikinis is a Two Piece V Neck Twist Bikini Spaghetti Straps High Waisted String Bikini, suitable for the body proportions of all.

The store reviews on Amazon are more realistic, which can be helpful for your purchase.

& Other Stories

& Other Stories

As you can see when you open the site, & Other Stories is stylish and unique. Their bikini styles are on the playful side but definitely have texture. This brand offers triangle bikinis, bustier bikinis, high-waisted bikinis, lace-up bikinis, and more.

The latest news Textured Triangle Bikini Top paired with the Textured Bikini Tie Briefs are very popular.

They support returns and will charge a $25 restocking fee.

Size range: 34-44

Frankies Bikinis

Frankies Bikinis, a skimpy bikini brand, specializes in creating extremely inclusive styles for women of all shapes and sizes. Cheeky bikinis are what they are known for. You can also choose from triangle bikinis, strapless bikinis, string crochet bikinis, underwire bikinis, and more.

We found one of the best bikinis tops (if you’re looking for seriously cute bikinis), it’s SWEENEY Nick Triangle Bikini Top. Of course, if you are interested in solid-color bikinis, this Nick String Triangle Bikini is the best bikini.

Nick String Triangle Bikini

Frankies Bikinis offers fast worldwide shipping and they will ship orders over HK$‌1,180 for free. In addition, they support returns.

Size range: XS-XL



Revolve is one of the bikini brands that the masses love. It’s more like a community that embraces more than 1,000 emerging, established, and private-label bikini brands, making it the best place for girls to shop.

The bikinis offered by Revolve are made with nylon fabric and are of good quality, but are really expensive. Although they only offer one size, according to their user reviews, these bikinis are accurate and fit well.

The pretty pink Jean Bikini Set is the most complimenting cute bikini set. And unique bikini Orchid Micro Bikini has exceptional color and extreme exposure to make you out!

For orders within the United States, Revolve ships free and returns are free.

If you’re looking for quality and to be unique on the beach, then choose Revolve.


Target is a great place to pick up a bikini as one of the affordable bikini brands. They have a wide variety of bikini tops and bottoms in a variety of patterns and colors. There are some versatile bikini pieces that allow you to mix and match freely.

And you’ll love and feel good in this Side-tie Bikini Thong Bikini Bottom.


Enter Target and you’ll be pleasantly surprised! Because its bikini prices are super affordable.

Target supports free returns for 365 days. In addition, spend $35 or more or use your RedCard to get free 2-day shipping here.

Size range: XXS-XL


ASOS offers everything you love about fashion brands. ASOS offers more than 4,000 perfect bikinis at affordable prices and covers 50+ bikini brands, including one-pieces and bikinis, bustier bikinis, bikini thongs, neckline bikinis, and more.


This painted bright floral bikini set, which has exquisite patterns and individual prints, as well as the details, will make you stand out this summer.

It is popular because of the super fast shipping. Also, if you order over $50 will get free shipping.

If you are a new customer you can get a 15% discount. Plus, you don’t have to pay a penny to return an item.

Size range: 0-12

Hunza G

If nostalgia is your thing, consider the Hunza G. Signature ruching the hallmark of this brand bikini. The rich colors are paired with the ribbed fabric for just the right amount of coverage. If you require bikini coverage, consider carefully, as they specialize in tight-fitting styles.

Hunza G

Hunza G strives for Size Fit and therefore offers bikinis to fit most body shapes and sizes.

As a premium brand, Hunza G’s bikinis can cost more than other options. However, the investment is reflected in the quality and durability, and flattering designs of its products.

Here, all orders over $250 ship free to the US.

Size range: All fit approximately a UK size 6-16.
Jade Swim

Blending elegance, minimalism, and detail, Jade Swim is the first choice for fashion-forward beach lovers. Jade Swim offers a variety of styles, including micro-bikinis, triangle bikinis, thong bikinis, and more.

Jade Swim pays close attention to detail and fit, so their bikinis not only flatter all body types but accentuate curves and provide plenty of support when needed. Yes, wearing their bikinis is simply perfect!

But Jade Swim does not accept returns/exchanges on international orders, but if you or your customers are within the United States, consider them, as shipping and returns are free on all domestic U.S. orders.

Size range: XS-XL
Bond Eye

Pick your bikini at Bond Eye and you’ll get a design that combines nostalgia with innovation. They have designed the bond-eye core collection of bikinis in 4 core colors + timeless shapes.

Vibrant and colorful is Bond Eye’s style. They also feature popular seasonal hues and on-trend silhouettes. Triangles, crop tops, and bustiers are just a few of their styles, along with a range of must-have prints and ruffled tones.

All Australian orders over $200 are eligible for free shipping.



Madewell specializes in coolness and quality. With the idea that people of all shapes and backgrounds can feel noticed and represented, they offer more than one size. Best for small busts and large busts. This plus-size high-waist bikini is a big hit.

Madewell uses sustainable materials such as recycled nylon and eco-friendly fabrics to maintain the excellence of their products while reducing their impact on the environment. Their bikini fabrics are also sun-proof.

Madewell supports free shipping and free returns.

Size range: XXS-XXL


With these lists as a reference, you can find the right bikini products for yourself or for your store. If you are still not sure what you need or are still hesitant, Honest FulPhilment is here to help you.

Who Honest FulPhilment is and why trust us? We have been specializing in sourcing a wide range of products and suppliers for e-commerce store owners in China at great prices. And we know how to make your bikini stand out – offering custom swimwear services. Get started now!

Bikini Brands FAQ

Besides bikinis, are there other swimwear styles that can be found?

Yes. If you need other swimwear styles, such as one-pieces swimsuits, full-sleeve swimsuits, beach cover-ups, and more. You can check out our other article on swimwear brands and manufacturers.

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